Posted November 2, 2020

Marketing Manager – Ayres Associates Inc


Tampa, FL


Finding the right fit:
We’re proud to be a nationwide team of inventive problem-solvers that have planned, designed, and facilitated thousands of projects that keep our nation’s infrastructure reliable and responsive. We are seeking an outgoing, energetic, qualified Marketing Manager to help extend our reach in the Southeast through winning new clients and new projects.

As part of this cohesive team, you will monitor business trends, identify and track opportunities, engage in client relationship development activities, identify the best use of marketing resources to connect with clients, develop proposals and marketing collateral, and track performance metrics.

On any given day, you’ll:
◦Collaborate with leaders across market sectors and geographic regions to develop and implement capture strategies.
◦Monitor and evaluate industry trends, marketplace conditions, and customer needs to be incorporated into the corporate strategy.
◦Conduct research to analyze clients/prospects and competitors and use the information to identify target opportunities for new business pursuits.
◦Help drive business development strategy for the SE region – setting, facilitating, and holding others accountable for marketing activity execution.
◦Work closely with project managers/technical staff and marketing staff to organize and manage production of RFP/RFQ responses and presentations (while adhering to Ayres’ brand guidelines).
◦Travel within the SE region for client visits and attend business functions (such as professional organization meetings and conferences) to build relationships with clients/prospects and teaming members. When appropriate, connect client to appropriate technical leaders.

Required qualifications:
◦Bachelor's degree in marketing, communications, or a related field or equivalent experience.
◦A minimum of 5 years of experience in business development and/or coordinating responses to client requests for proposals and qualifications in the engineering field.
◦Experience in the A/E, planning or geospatial industry.
◦Experience conducting research (to help target clients, understand competition, and assist with setting future pursuit/direction).

To Apply:

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